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Many of our projects are traditional focus groups and in-person interviews. We also conduct shop-along interviews, 口味测试, mock juries and many other kinds of research, particularly as the research landscape is constantly changing. 今天, we assist clients with a range of consultative services and we conduct online studies, 国家研究, ethnographic research, 和更多的.
焦点小组是一种定性市场研究技术，当一小群人参与由有经验的主持人领导的讨论时使用. It is an opportunity to express ideas or concerns in an open forum/group. And like many locations throughout the world; what happens in a research study stays in a research study!
受访者(参与者)可以是任何有资格并同意参与研究的公众成员. 消费者, 医生, 病人, 看护人, business professionals, 所有类型的其他特殊群体都被要求参加研究，并获得酬金, usually a Visa card, for their time and opinions. 善于表达, 承诺和守时的人，谁准备分享他们的意见是最好的受访者.
• Normally participants receive a reimbursement, 一份礼物或酬金，用以抵消因自愿参加而产生的任何费用.
• 有机会在职业领域结识其他人，或者与你有共同兴趣的人.
• Active discussion about areas of concern with other individuals during the group.
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• 为未来的营销概念和产品开发所听取和考虑的意见.
参与者在研究项目完成后立即收到他们的酬金(在10bet备用网址官网的任何设施进行的研究结束时立即收到)。. For some off-site or online studies, 10bet备用网址官网将在邀请之前通知您，酬金将邮寄到您的地址. This can sometimes take from two to typically a maximum of four weeks, although some studies are on-going (e.g, three-months, six-months, etc.)，在这种情况下，您的时间通常会在研究期间得到不止一次的补偿.
Forms of honorariums vary from study to study. Sometimes we provide cash or checks, but most often with Visa cards, which have a six-month expiration date. The method of payment is determined both by our client and 10bet手机官网.
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10bet备用网址官网的客户通常决定多少参与酬金将是. Part of our responsibility, 然而, 是否引导客户偿还足够的金额以抵消您可能因参与而产生的任何费用. Honorariums depend on the time commitment for participating, locale and difficulty of finding the specific target audience. 客户有时也要求在研究访谈之前强制参与预小组研究任务. This task also increases the amount our clients are willing to reimburse participants.
Our clients want and need to remain anonymous for the majority of our research studies. Some clients will reveal themselves when anonymity is not needed. However, most will remain anonymous in order to prevent study bias. Just as we ensure your privacy, we must also ensure that our client’s identity remains confidential upon their request.
10bet备用网址官网为许多类型的行业和公司包括产品制造商进行研究, 组织, and advertising agencies just to name a few!
购物习惯, demographic questions, and attitudinal/perceptional questions are the most common, but each client and project is unique. Your answers help determine if you qualify to participate.
Our clients request that we invite a balanced, 不带偏见的混合受访者参与他们的研究，以最好地实现其目标受众的代表性.
The general subject matter is typically provided. 为了防止偏见，10bet备用网址官网不了解将要讨论的确切主题和概念.
Clients may only be looking for 16 respondents total. In turn, we screen hundreds of people to find a good balance of qualified respondents. 有时10bet备用网址官网已经填好了一个小组，你可能有资格参加.
为了获得多样性，10bet备用网址官网不仅需要找到合格的受访者，而且在合格的参与者池中还需要代表回答类似问题的受访者类型的混合.
10bet备用网址官网希望你能打电话给邀请你的招聘办公室的现场代表. 当这样做, 请注明与您被邀请并同意参与的研究相关的项目编号. 参加者出席研究将被记录，取消可能导致排除在10bet备用网址官网的数据库.
We ask that respondents make a firm commitment to participate upon invitation. We promise our clients a certain number of respondents for each project. When respondents miss their scheduled appointments with us, we miss our target and have no opportunity to replace them. 这可能导致严重的影响，客户选择不返回Nichols研究由于低“展示率”.
In the case of an emergency, please call us to cancel as soon as you are able to so that we may find a replacement. 最重要的是, we want to be able to count on those who have agreed to participate, 准时到达, and contribute to the research.
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